Impulse Intelligence.

Stop reading reports.
Start asking questions.

Impulse Intelligence

Retailers have never had more data. The challenge isn’t collecting it – it’s knowing what to do with it. Impulse Intelligence turns thousands of daily transactions into real-time insight, in the same plain language you’d use to ask a colleague.

Ask Impulse Intelligence.

This is the feature that changes how you actually use the platform day to day. Type a question, in plain English, straight into a chat box:

“How are my sales performing today, compared to yesterday?”

No report-building. No menu-hunting through dashboards to find the right filter. You ask, the way you’d ask a person, and get an answer straight from live data – across one site or the whole network, whichever the question calls for.

If the information lands better as a graphic, click Visualize and the same answer turns into a simple chart or graph on the spot – the detail at a glance, without switching tools or exporting anything.

Intelligence Alerts.

Most reporting tells you what happened, after you’ve gone looking for it. Intelligence Alerts work the other way around – proactive, surfacing what needs attention before you’d normally notice it yourself:

Labels that need printing
A promotion that’s underperforming
A tank running low

Nothing here waits for someone to run a report.

If it matters, Intelligence tells you.

Promotion Insights.

Running a promotion is easy. Knowing whether it’s actually working – while it’s still running, not after it’s over – is the hard part. Promotion Insights is AI-generated: it watches every active promotion continuously, using data from Impulse Touch and Impulse Back Office together, and flags the moment one stops performing the way it should.

Insights can be filtered by:

Alert type: margin erosion, no traffic lift, best seller wasted, or performing well
Severity: low to critical
Date range: active or archived

Insights aren’t limited to what’s live right now. You can look back and see exactly how a promotion performed historically, useful for deciding whether to run it again.

Fraud detection, at network scale.

Fraud and shrinkage rarely show up as one obvious event on a single site – they show up as a pattern spread across multiple sites, shifts and staff. As a network grows, Impulse Intelligence reviews transactions across every site continuously, flagging anomalies in sales, fuel and cash as they happen, with a weekly exceptions report surfaced directly inside Impulse Back Office.

Live visibility across the business.

Beyond Ask Impulse Intelligence, Intelligence Alerts and Promotion Insights, the same platform continuously analyses operational data across:

Fuel margins
Basket performance
Purchasing behaviour

Tank monitoring
Stock movement
Supplier performance

FIFO compliance
Store comparisons
Network performance

As the platform is cloud-native, every figure reflects every connected site, current to the moment you ask.

This is what “connected” is for.

Impulse Touch captures the transaction. Impulse Back Office turns it into stock and pricing decisions. Impulse Intelligence is what makes all of that data worth having in the first place – not stored, not just reported on, but put to work, the moment you need an answer, in plain English.

Unit 2, 95 Salmon St,
Port Melbourne VIC 3207
Telephone (Australia): 1300 369 755
Telephone (NZ): 0508 467 857
sales@impulseretailing.com

Ready to experience
Impulse in action?

BOOK A 20 MINUTE DEMO

Ready to experience Impulse in action?

BOOK A 20 MINUTE DEMO

Unit 2, 95 Salmon St,
Port Melbourne VIC 3207
Telephone (Australia): 1300 369 755
Telephone (NZ): 0508 467 857
sales@impulseretailing.com

Impulse Intelligence.

Stop reading reports. Start asking questions.